Show The Gorge Some Love

October 19, 2017

Nothing has brought into clearer focus the tremendous love that people have for the magnificent Columbia River Gorge National Scenic Area than the Eagle Creek Fire. The wildfire made national headlines when it began on September 2 near the town of Cascade Locks, and then grew to more than 48,000 acres.

With the fire now under control and Interstate 84 reopened in both directions, hard-hit Gorge communities are inviting people “Show the Gorge Some Love” this fall by visiting and showing their appreciation for one of America’s greatest treasures. 

And we are making it easier than ever for Portland residents to show the Gorge some love. 

ReachNow is proud to sponsor “Show the Gorge Some Love.” Drive to Troutdale, Cascade Locks, Hood River or The Dalles in the comfort of a 4-wheel drive BMW or MINI. From October 1st thru November 30th, take a ReachNow from Portland to a participating hotel (listed below) and get your car, gas, and room for a total of just $130! ReachNow has more than 350 cars throughout Portland available on demand.  

You might be asking yourself, is the Gorge still open for business? Are there still places to recreate? Yes! There are still dozens of hikes to the east, west and south to explore autumn's changing colors. Or take part in one or more of the many events happening throughout the area this fall like Hopsfest in Hood River or Thunder Island Brewing’s 4th anniversary celebration in Cascade Locks on October 21st. 

How does it work?

  1. To get started, download the ReachNow app from the iOS or Android store. Download here. Lifetime membership is free and our near-instant approval will have you on the road in less time than it takes to pack your bag. Questions about membership or registration? Email
  2. Call one of the participating hotels below to book your room and ask for the "ReachNow Package."*
  3. Once your room is booked you will be emailed a promo code to use on your ReachNow account.*
  4. Get ready for a fun-filled couple of days in the Gorge and be able to give back to the businesses you know and love there for More Details and WHERE TO STAY

*Pricing details: All hotel rates are $80/night, based on availability. Must be a ReachNow member in Portland to qualify. The “Show the Gorge Some Love” special pricing is only valid when booked in conjunction with Comfort Inn Columbia Gorge Gateway, Hood River Hotel, Columbia Gorge Inn, and the Cousins’ Country Inn. Participants will be sent a $30 promotional code for use with their trip. This makes your one-day rental only $50 (up to 24 hours). Want to stay an extra day? Keep the car for just $80/day after that. For more information, email: